Customer success story

Ensure the Best Ecommerce Customer Support with MyAlice AI

Parmeeda
Industry
Ecommerce
Location
Bashundhara
Goals
eCommerce customer support works much better when automated. Read this case study of Parmeeda who improved its online customer service with MyAlice
Company Size
100+
Website
None

How Parmeeda Ensured the Best Ecommerce Customer Support with MyAlice

Whenever we discuss safe and organic food, the name Parmeeda.com inevitably comes up. It is an agricultural organization devoted to providing safe and organic food to consumers in Bangladesh. 

The eCommerce supermarket promises safe and top graded fruits and vegetables with excellent customer service along with same day delivery. What’s more, as a member of the Bangladesh Organic Agricultural Network (BOAN), they work directly with producers to bring you and your family the freshest products possible.

The stakes were high for the company as they had to roll out fresh products according to order within 1 day. Messages and queries were flooding in and it was becoming difficult to handle the sheer amount of personalized responses! What’s more, if you respond fast, it also means you are responding heartlessly to facts. 

So The Inevitables Happened 

Customers were beginning to feel that enough “service attention” was not being given. They even had a hard time leading customers to the eCommerce portal to finally buy the product. 

Customers did not like being moved from their app comfort zones as well. All these facts combined created an imminent need for a personal shopping assistant

Parmeeda became increasingly intrigued in MyAlice because of their need to respond almost immediately to customer queries in a human manner. Ironically, an AI chatbot is better equipped to handle instant queries than normal humans, and thus they are tied up with MyAlice. 

Benefits of Chatbots in Customer Service Was Realized Once Again

Parmeeda had another unique need as well. It wanted to help its customer's book products directly from the messenger. MyAlice provided them with a completely new digital customer experience for its clients where they were able to see products, choices, and special offers in Messenger itself!

They could also buy products right then and there. Automatic responses to their messages and queries were dealt with almost instantly. Without even knowing their phone number or website address! With the MyAlice chatbot and its exquisite data lab feature, customers can also learn if it gets stocked out. This feature massively improved the customer experience of Parmeeda by automating their inventory to the customers.

Did it Actually Help The Business?

After implementing the conversational AI, within a couple of months, Parmeeda.com had increased user engagement, reduced customer query cost, and also effectively used data (such as peak hours of interaction) to carry out effective promotional strategies.

Revenue? It increased 135% through our Messenger push strategy. Yes, the revenue doubled for a business that was struggling to get its messages across. Because our advanced AI chatbot put the messages in the shape of buttons and customers only needed to tap to confirm an order!

Parmeeda.com is one of many amusing examples we create every day with MyAlice. It’s a misconception that automation is only meant for large companies, parmeeda.com shatters the belief in a fashionable way to show how much more our small businesses can increase their efficiencies, and if you do it today, we know the results will be well worth the cost!

Email us at info@myalice.ai, we will respond. Or visit www.myalice.ai for more information.

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